Featured Post
Tenacity Tales: Making Lemonade and Tiny-Weddings Out of Lemons

Bea Wolnerman, founder of Bea’s Squeeze and Bea’s Detroit could give lessons on a masterful business pivot.

READ NOW
OUR ARTICLES
Blog Posts
3 Minutes
Tenacity Tales: Making Lemonade and Tiny-Weddings Out of Lemons
Bea Wolnerman, founder of Bea’s Squeeze and Bea’s Detroit could give lessons on a masterful business pivot.
2 minutes
6 of My Favorite Ways for Small Businesses to Market Like a Tech Startup
Much like startups, traditional small businesses also need to be ROI-conscious when it comes to marketing. Small businesses tend to serve well-defined customer segments which means “pivoting” isn’t always an option.
3 minutes
Tenacity Tales #23: On Running Towards Discomfort
Dayna created her business, DNA Wellness, with her husband Anthony to empower and encourage others with long-lasting wellness solutions. Think simple tips, engaging tutorials, and practical advice on 360-topics including emotional, physical, spiritual, and financial health.
3 minutes
How to Use TikTok To Market Your Business
2020 has brought many challenges, changes, and advances amidst the bustle, a new social media platform has blossomed that could change how we see and use marketing. You’re not going to want to miss out on this.
5 minutes
Hope For Sale
Uli Laczkovich sells wellness products and tea. Robyn Coden sells women’s apparel and accessories. Luke Janes sells new and used books. Three independent merchants in downtown Berkley, Michigan. One singular moment: a reopening of commercial enterprise following a global pandemic.
4 minutes
Tenacity Tales #22: Dawn Verbrigghe & Jottful
“Iteration is inevitable, and it is constant.” No, it wasn’t Steve Jobs or Bill Gates who uttered this phrase. It was Dawn Verbrigghe.
2 minutes
Beware These Security Issues While Supporting A Remote Workforce
Cybercriminals are opportunistic by nature, altering their attack methods to compromise endpoints and access critical data. This is never truer than during times of change such as now with the overnight shift to a global remote workforce.
4 minutes
Five Tips For Your Small Business Survival During COVID-19
Working from home is isolating, but social media can be an outlet for the human connection we all crave. Turn quarantine into an opportunity by strengthening your customer relationships. 
5 minutes
Lockdown Means Time to Build
The whole world is experiencing unprecedented upheaval as COVID-19 impacts all aspects of daily life. The small business game, in particular, is enduring major change. There’s still no telling how this will play out and for how long, however, I suspect we are just at the end of the beginning. The big question is how do we, the entrepreneurs and small business owners, respond?
3 minutes
Your 3 Best Bets for Small Business Funding Right Now
There have been a lot of headlines recently about small business financing. And rightfully so.
6 minutes
A Pandemic Pivot Proves Successful
“Consider this a lemonade moment,” someone told me recently. You know … lemonade from the inescapable lemons a coronavirus-fueled world is lobbing our way. “Absolutely,” I replied, feigning optimism. 
5 minutes
Posting Amid a Pandemic
From some, we hear crickets. From others, the volume could be turned down quite a bit. And from a persistent few comes one more cringe-worthy #challenge. 
4 minutes
The Intent Behind Working with Intention
Scattershot. Sometimes the day feels that way. After all, what isn’t on the to-do list of a small business owner? 
4 minutes
The Customer’s Always Right, But Not Always the Right Fit
Sending the call to voice mail. Clenching fists upon seeing the email. Sighing — heavily — walking into the meeting. Some client relationships induce those feelings. We wonder, too, “How did I get into this?” And then we vow to never again find ourselves in a similar situation. 
Subscribe to our newsletter
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.